Foxes and Planes

How the DFID targets STD education locally in Zimbabwe.

There’s rarely such a thing as a universal solution to anything, particularly when it comes to education and behaviour change.

Previously we talked about AIDS prevention in South Africa, read that here.

This time we’re highlighting a case from Zimbabwe by the Department For International ¬†Development.

What’s interesting here is that they partnered with local hairdressers. This was a good place to provide education as it was a space where women gathered and were able to speak with more freedom. There was an established feeling of comfort in those spaces and also extended time.

This is a great example of understanding how to adapt to local behaviors and empathy in thinking about the needs and comfort level of the residents.

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